Corporate communications with Panopto

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Leadership communication recorded in Panopto

Make every leadership message reach everyone it should

Most organisations send out plenty of messages from management, but it is harder than it looks to make sure they reach everyone. A company-wide meeting works for the people who are there. An email summary gives the main points but loses the nuance. When people work in different time zones, on different sites or on shifts, the same message can reach them in different forms, or not at all. And without a controlled way of recording, sharing and following up, you can't really tell what employees actually received.

A recording is only useful if people watch it. With Panopto, communications teams can record, share and follow up on internal video, and see whether the message got through.

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Viducon is the official Panopto partner in Denmark. We handle implementation, support and workshops in Danish for your organisation, from the first demo through to daily use.

Official partners since 2014 – Viducon and Panopto
Panopto leadership communications

Extend the reach of every all-hands and executive message

Company-wide meetings, briefings from management and other updates that are recorded or streamed in Panopto are available to all employees afterwards. The recordings are searchable, have captions and are kept in one controlled library. Those who missed the live session see the same content, and management can reach teams in other time zones without holding the same meeting several times.

Make sure the message leaders send is the one employees receive

When communication is managed centrally and with version control, nobody ends up working from an old announcement or a differing summary. The communications team decides what is available, when and to whom, so that important messages reach the right people in the right form.

Panopto consistent messaging
Panopto change communications

Keep employees informed through periods of change

In times of strategy changes, reorganisations and larger transformation projects, it helps to communicate in the same way every time. Leaders can record updates that explain the context, and employees can watch them again and search in them later. That is often better than an email summary or meeting notes, where part of the meaning gets lost on the way.

Know who has seen what, and follow up with who hasn't

The statistics show which videos have been watched, by whom and how much of each video. That lets the communications team check how far a message has reached and see where there are gaps. For time-sensitive announcements, you can see who has been informed.

Panopto engagement and reach analytics

What organisations achieve with Panopto

4.5x

more content views and downloads

Sanmina

80%

lower content creation costs

LKQ Academy

2x

faster ramp-up for new employees

Toyoda Iron Works

50%

lower employee training costs

SK Telecom

Figures from Panopto customer case studies.

Frequently asked questions about corporate communications with Panopto

How does Panopto help internal communications teams reach a distributed workforce?

Panopto is a controlled platform where the communications team can record, share and follow up on internal video. Employees get the same message wherever they are, in whichever time zone and however they work. Company-wide meetings, briefings from management and updates are available afterwards on any device. They can be searched, have captions and sit in one library. Instead of hoping that people attend live or read a summary, the organisation can check that the message reached the people it was meant for.

Can Panopto stream live events to employees across several locations?

Yes. Panopto can stream live to internal audiences of any size. The stream is recorded automatically and placed in the library as soon as it ends. Those who couldn't join live can watch it later, and they can search and navigate in the video instead of scrubbing through a plain recording. One town hall meeting can therefore reach employees in different time zones, shifts and locations in the same way, without arranging separate sessions or accepting that some people miss the message.

How can I search inside a recorded communication in Panopto?

Panopto indexes everything that is said and shown in a recording. An employee can search for a topic, a name or a decision and go straight to the right place in the video instead of watching from the start. That helps with recordings that cover several topics. If someone needs to check a change in policy, or what a manager promised in a meeting, they can find it in seconds without asking a colleague or the communications team.

How does Panopto show whether employees actually watched a video?

Panopto shows for each viewer how much of a video was watched, for how long and where they stopped. The communications team can then see whether the content reached its audience and whether people actually engaged with it. For important messages such as compliance updates, policy changes and announcements from management, you can follow up with those who haven't watched yet, instead of assuming that sending something out means people have received it.

Can Panopto support communications in several languages?

Yes. Panopto can add captions in more than 20 languages. That makes it realistic to translate a message from management or a company-wide announcement without recording a new version for every market. Translated captions and transcripts can be offered next to the original. For organisations with employees in several countries, everyone can follow the same message just as clearly, instead of depending on local managers to pass it on, which can change the meaning.

Ready to reach your whole organisation?

See how Panopto helps communications teams share messages from management that all employees can watch, search in and return to, on demand and across locations and time zones.

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