What is an interactive video platform?

A video platform is a software based platform, which is easy to apply for sharing and distributing videos. An interactive video platform is alike, but can also be advantageously used to involve the viewer more in the video. It is a great advantage when working with teaching students or with training and development of staff.

90 % of all the information your brain picks up is visual; and visual information is captured 60,000 times faster in our brain than text. That is why video is a great advantage when working with the creation of learning videos. In addition, if you also use interactive video elements, you can boost your viewing time by 47 %.

Are you considering working with interactive video? We advise you in relation to possible solutions.

Why work with interactive videos?

Facts

Learning time is reduced by about 40-60 % compared to traditional teaching methods.
90 % of the viewers can still remember what was shown and told in an interactive video. For text this is just 10 %.
More than 80 % of all internet traffic is online. 75 % of all internet users prefer to watch a video instead of reading a text.
According to Forrester, 1 minute of video equals 1.800.000 words, so imagine the effect of interactive videos!

There are many good reasons to work with interactive video in the planning of your teaching, education and learning. Whether it’s teaching students or training and educating employees, video is an element that is becoming impossible to get around.

Interactive video software – usage situation?

There are many different types of software for making an interactive video. The choice of software should be made based on what it is to be used for. For educational use, both in the education sector and in the private sector, however, it is important to choose a software for working with interactivity that is easy to use.

The ideal interactive video software should be able to be operated by both educators, trainers and course people. If the software is to be used to edit videos on a daily basis, it is most sustainable and scalable that the software is intuitive and thus can be used and disseminated in the organization to anyone who needs to use video and interactivity in their work.

We are happy to talk to you and guide you in relation to the different types of platforms for creating interactive video overlays.

Types of interactive video platforms

There are many different platforms for making an interactive video. When choosing a platform, you should consider how advanced it should be. Some platforms come as software, including e.g. Adobe, which is an advanced but also complex software.

Other platforms are more user-friendly. This category includes hihaho. When editing an interactive video, the most important thing is to have all the options easily available in front of you, so that you do not have to look for different layers, or have to use different programs.

Of course, you should also consider the ‘price’ so that you buy exactly what you need. Some providers offer interactive video overlays at a reasonable price, but have only very basic options (such as ‘pause’ or ‘question’). Others provide a full interactive platform.

What is a video overlay?

A video overlay is a layer you put over your video. When talking about interactive video, video overlay is a layer that you put on top of an existing video. Interactive video means the viewer can interact with the video. Unlike a gens video that plays from A to Z, perhaps with the ability to rewind, with a video overlay you can create videos that the viewer can navigate around.

When editing with a video overlay, the editor has the ability to insert elements such as questions, highlights, hotspots and more. For the viewer, it will be experienced as an interactive world, where the person can jump from one section to another, answer questions, zoom in and out and scroll and so on.